Top 5 Pakistani Tech Startups To Watch in 2025
- Mustafa Hameed
- May 6
- 4 min read
Updated: 6 days ago
Pakistan’s startup scene, long overlooked in global tech conversations, is quietly staging a comeback. After a bruising funding winter in 2022–23, the country’s tech ecosystem is stabilizing, fueled by a wave of high-potential startups solving entrenched market problems—from social commerce to electric mobility.
We've gathered together a list of the top five tech startups generating a buzz in 2025. These companies are not just surviving—they’re scaling, innovating, and becoming category leaders in one of South Asia’s most complex markets.
1. DealCart — Social E-Commerce Meets Necessity Shopping
Sector: E-commerce / Consumer Goods
HQ: Karachi
DealCart has emerged as Pakistan’s answer to budget-conscious online grocery shopping. Built for the country’s price-sensitive middle class, the startup enables users to purchase FMCGs through a social buying experience, often saving them up to 24% compared to offline alternatives.
Its rapid traction—$4.5 million raised within four months of launch—followed by another $3 million in 2024, reflects serious investor conviction. Add to that a place on Forbes Asia’s 100 to Watch, and DealCart is no longer just a startup—it’s a movement in Pakistan’s digital retail transformation.
Founders: DealCart was co-founded by Haider Raza and Ammar Naveed in March 2022. Haider previously launched and scaled the mobility startup Swvl in Pakistan and also worked at Careem. Ammar served as a senior director at Careem, overseeing operations across the Middle East and Pakistan. Their combined experience in scaling tech companies in the region has been instrumental in DealCart's rapid growth.
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2. PostEx — Fintech Meets Logistics at Scale
Sector: Logistics / Fintech
HQ: Lahore
Call it Stripe meets FedEx. PostEx is bridging the capital access gap in e-commerce logistics by fusing fintech services with nationwide last-mile delivery. It now delivers across 500+ cities and handles over 1.3 million consumers, following its acquisition of Call Courier.
With fresh funding and a push into the GCC region (Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates.), PostEx isn’t just scaling—it’s building the rails for Pakistan’s digital commerce backbone and planting its presence in other thriving economies too.
Founders: PostEx was founded by Muhammad Omer Khan, who previously worked in investment banking and venture capital. His financial expertise has been pivotal in integrating fintech solutions into the logistics sector, addressing cash flow challenges for e-commerce businesses.
3. Markaz Technologies — The Shopify of Social Resellers
Sector: Social Commerce
HQ: Islamabad
Markaz is quietly redefining entrepreneurship in Pakistan’s tier-2 and tier-3 cities by turning everyday social media users into resellers—without requiring them to manage inventory or invest capital. Operating on a localized dropshipping model, the platform lets individuals, especially women, sell over 150,000 products through WhatsApp, Facebook, and Instagram. Markaz handles procurement, fulfillment, and delivery—freeing resellers to focus purely on sales and customer relationships.
With more than half of its sellers being women, it’s not just a profitable platform—it’s a tool of grassroots empowerment. In a country where traditional job opportunities are often limited, Markaz is helping create a new class of micro-entrepreneurs powered by social commerce.
Founders: Markaz was founded in late 2021 by Shoaib Khan, Fawad Hussain, Sameel Hayat, and Umair Aslam—tech professionals who previously worked at Amazon, Telenor, Easypaisa, and Alipay. Disillusioned by how little global tech solutions adapted to Pakistan’s real-world constraints, the team built Markaz to be mobile-first, hyper-local, and financially inclusive. The result? A Shopify-style platform optimized for the country’s social fabric.
4. Bazaar Technologies — Pakistan’s Retail Operating System
Sector: B2B SaaS / E-Commerce Infrastructure
HQ: Karachi
Funding: $100M+ (Series B, Tiger Global, Dragoneer)
Bazaar Technologies is digitizing Pakistan’s 5 million+ mom-and-pop stores. Its platform consolidates procurement, inventory, customer engagement, and accounting—bringing analog retail into the digital fold.
With marquee clients like TCS and ARY Digital and a new SaaS solution (“Bazaar Pro”) aimed at procurement managers, Bazaar is no longer just a startup—it’s a utility. The company’s Series B raise ($70M) was one of the largest in South Asia and positioned it as a national infrastructure play.
Founders: Bazaar was co-founded by Hamza Jawaid and Saad Jangda, both alumni of McKinsey & Company. Their consulting backgrounds have provided them with strategic insights into streamlining Pakistan's fragmented retail sector through technology.
5. Zyp Technologies — Electric Motorcycles for Urban Pakistan
Sector: Mobility / EV
HQ: Lahore
Funding: $1.5M (Pre-Series A)
is what happens when software meets smart electric mobility. Its utility EV bikes, equipped with fleet management software, have hit Lahore streets in 2025, supported by a growing network of battery swap stations.
From anti-theft to accident alerts and GPS tracking, Zyp’s bikes are redefining what it means to ride smart in congested cities. With 1,000 bikes on the road and 60 swap stations underway, Zyp is positioning itself as Pakistan’s first viable EV-as-a-Service platform.
Founders: Zyp Technologies was founded by Hassan Khan, who serves as the CEO, Hasan Laiq Chughtai, Imran Mughal and Hassan Iqbal Khan.. The company is Pakistan’s first indigenous battery-swapping electric mobility company, aiming to revolutionize transportation in the country. Hassan's leadership is driving Zyp's mission to provide sustainable and accessible alternatives to traditional petrol-powered transportation.
The Bottom Line
While funding volumes in Pakistan haven’t rebounded to 2021 highs, the quality of startups has never been higher. These five companies offer a glimpse into a more focused, capital-efficient, and market-aligned tech ecosystem—one that could yield regional champions by 2026.
As macro headwinds ease and investors return to emerging markets, startups like DealCart, PostEx, and Zyp are well-positioned to lead Pakistan’s second startup wave.
will be watching.
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